Dimension scores are derived from public data and fields; weighted into the composite. Reference only.
Irmaya is a WhatsApp AI sales agent built for small and medium-sized businesses in Malaysia. It positions itself as a “chat AI that can close deals,” rather than just an FAQ bot. It connects to a company’s existing WhatsApp Business number and can automatically reply to inquiries 24/7, capture appointment requests, qualify sales leads, handle pricing or trust objections, and hand conversations over to a human when needed.
Based on the available content, Irmaya’s core feature is building a playbook from the business’s own services, pricing, tone of voice, and FAQs, so the AI answers only based on company-provided information, with an emphasis on “no guessing, no fabrication.” It supports Bahasa Malaysia, English, and Manglish, and can automatically match the customer’s language. Its conversation strategy uses one question at a time, starts with empathy before moving the conversation forward, and asks for a name or appointment details at high-intent moments. The system also supports appointment capture, CRM contact and deal creation, Chatwoot human takeover, full conversation audits, and 4 personality modes. The underlying model, API details, and accuracy metrics are not disclosed.
The website clearly offers a 14-day free trial, full setup support, no contract, and cancellation at any time. The scraped pricing shows the Starter plan at RM 299/month, including 1 WhatsApp number and up to 1,000 messages; Meta WhatsApp fees are billed separately. Information on other plans and payment methods is limited.
Its strengths are its focused use case and low deployment barrier, making it suitable for local service businesses with high WhatsApp inquiry volume but limited staff. Support for BM, English, and Manglish is particularly important for the Malaysian market. The drawbacks are limited public technical information and insufficient details on data privacy, storage, and compliance. Chinese language support is not mentioned, some customer case materials are still marked as coming soon, and external validation is limited.
Irmaya is better suited for Malaysian SMBs that rely on WhatsApp for customer acquisition, such as clinics, real estate agencies, beauty businesses, education providers, automotive services, retail, and e-commerce. For companies in mainland China, WhatsApp itself is usually restricted, network accessibility is unknown, and payment methods are not disclosed. If targeting Chinese customers, alternatives such as WeCom, WeChat Official Accounts, mini-program customer service, or local CRM + AI customer support solutions may be more practical.
⚠ This review is compiled from public sources and does not constitute a purchase recommendation. Verify all facts on the vendor's official site. Verify on irmaya.com official site.
irmaya.com is an Malaysia AI Apps provider. TG4G tracks its product information, an overall rating of 7.0/10, and a China-accessibility score of Workable. Click "Visit Official Site" to reach irmaya.com directly.