barberly.co.uk

What It Is

Barberly is a management and booking system for barbershops, salons, independent barbers, and mobile barbers. It covers appointments, marketing, POS, customer self-service tools, and branded online entry points. Rather than being a general-purpose CRM, it is built around in-store and mobile service scenarios, helping businesses take bookings, sell products, and manage customers through their own mobile app, website, quick booking page, and kiosk.

Core Features

Based on the available information, Barberly offers a fairly comprehensive feature set. It supports unlimited locations, services, appointments, and team members, making it suitable for multi-location barbershops or businesses with a large range of services. On the customer side, it can provide a custom-branded mobile app published to the App Store and Google Play, along with a branded website and custom domain setup. For in-store operations, it supports self check-in kiosks, queues, and appointment boards. Marketing features include loyalty programs, a Lookbook portfolio, and SMS, WhatsApp, Push, and Email notifications and campaigns. For POS, it supports Square, Stripe, and SumUp, with no additional Barberly fees.

Pricing and Trial

Barberly uses a subscription model based on the number of team members: £20/month for 1 person, £40/month for 2–5 people, and £8/barber/month for more than 5 people. Teams with over 20 people need to contact the company for enterprise pricing. A 30-day free trial is available with no credit card required, no contract, and cancellation at any time; the trial includes all features. SMS and WhatsApp incur usage-based fees: for example, 100 SMS notifications are included each month, with additional messages charged at £0.03/message. WhatsApp notifications cost £0.02/message, while marketing WhatsApp messages cost £0.04/message. Push and Email are included in the subscription.

Pros and Cons

Its strengths lie in its deep fit for a vertical use case: booking, app, website, kiosk, POS, and marketing are bundled together, and it does not charge based on appointment volume, giving growing shops more predictable costs. The inclusion of a branded app and website in the subscription is attractive for businesses that want to strengthen their own customer channels. The drawbacks are that public materials do not clearly disclose data security compliance, permission management, API access, or developer capabilities, so enterprise buyers will need further confirmation. In addition, SMS and WhatsApp marketing costs need to be calculated based on actual usage.

Who It’s For and Access from China

Barberly is suitable for barbershops, salons, mobile barbers, and service businesses such as pet groomers or clinics that can use a booking-based workflow, particularly in the UK and international markets. Access from mainland China, supported payment methods, and compatibility with local SMS or WeChat ecosystems are not disclosed, so china_access can only be rated as unknown. If you serve customers in mainland China, you should compare it with Meituan in-store tools, Youzan/Weimob booking solutions, or mini program booking systems. If you serve overseas shops, Barberly is better suited to businesses that need to quickly launch a branded booking experience and a closed-loop customer operations workflow.