tryupdance.com

What It Is

TryUpDance is an offline dance school based in Japan, centered around Tokyo and extending to multiple cities. It is designed specifically for adult students with no prior dance experience. It breaks away from the stereotype of traditional dance studios being intimidating and fast-paced, aiming instead to provide a relaxed, low-pressure space for beginners to get started with dance.

Core Dimensions

• Course Categories and Levels: Covers popular dance styles such as K-pop, HIPHOP, JAZZ, theme park JAZZ, heels dance, and more. It has created its own “Ultra-Beginner–Beginner–Intermediate” level system, with the “Ultra-Beginner” level designed specifically for complete beginners. In 2026, it will even launch dedicated classes for those aged 45 and above, showing highly precise audience targeting.
• Teaching Format: Focuses on small classes of 3–8 students, ensuring instructors can pay attention to each individual. Lessons use a step-by-step breakdown approach—warm-up, basics, then choreography segments—and post-class review videos are provided, greatly reducing beginners’ anxiety about keeping up.
• Instructors and Atmosphere: Instructors are positioned as “companions” rather than simply “teachers,” with strong emphasis on emotional support. The studio also regularly hosts recitals, BBQs, and other social events to strengthen student engagement.

Pricing Strategy

TryUpDance uses a monthly subscription model. The standard enrollment fee is 11,000 yen, but it can effectively be reduced to 0 yen through conditions such as joining on the same day as a trial lesson or referral campaigns. Monthly fees start at 9,900 yen for a fixed-class monthly plan with 4 lessons, and from 6,600 yen for a flexible 2-lesson pass. There is also a monthly operating fee of 550 yen. Overall, its pricing is mid-to-high within Japan’s offline dance training market, but considering the small-class format and supporting services, the value for money is reasonable.

Pros and Cons

• Pros: Extremely friendly to complete beginners; high level of attention thanks to small classes; missed classes come with video replays and online class-change support; strong social element.
• Cons: Fully offline model with strong geographic limitations, available only in certain Japanese cities; some studios do not have lockers; popular classes may require joining a waitlist.

Who It’s For

Adults with absolutely no dance experience who want to give it a try, K-pop fans, busy office workers who need flexible scheduling, and middle-aged people looking for a like-minded social circle.

Access from China

The website is aimed at the Japanese domestic market. Network accessibility for users in China is unknown, and since the service is entirely offline, it offers no practical value for users in mainland China.