synlig.ai

What It Is

Synlig.ai is a GEO/AI visibility platform for marketing and SEO teams, designed to help brands measure, understand, and improve how often they appear in AI-generated answers. Unlike traditional SEO, which focuses on links in search results, it looks at whether platforms such as ChatGPT, Google AI Mode, Gemini, Claude, Microsoft Copilot, and Perplexity mention a brand, recommend it, or cite the official website as a source when answering user questions.

Core Capabilities

The platform’s core metrics include a “Synlighetsscore”/visibility score, the brand mention rate in AI-generated text answers, how often the website appears as a source link, and ranking relative to competitors. Users can select or define prompts around their industry, products, and target customers, while Synlig.ai can also automatically suggest questions based on the product and target audience. Beyond monitoring, it provides concrete improvement plans, such as technical website adjustments, FAQ page creation, content updates, and AI-friendly content optimization.

Data and Coverage

According to the site, Synlig.ai sends hundreds of prompts related to relevant industries and topics, then checks whether the brand appears in AI answers to generate scores and competitor comparisons. Its AI platform coverage is fairly comprehensive, including major chat-based and AI search entry points. However, the text does not disclose key methodological details such as sampling frequency, regional and language coverage, historical data retention, or model version control. Enterprises should verify these points carefully during evaluation.

Pricing and Target Users

Pricing is divided into three tiers: Starter costs 799 Norwegian kroner/month and includes 1 AI model, 50 prompts, competitor ranking, and source analysis; Pro costs 2,899 Norwegian kroner/month and includes 2 models, 100 prompts, plus GEO actions and improvement tools; Custom is quoted on request and can be customized by model, prompts, region, category, brand, and dashboard, with expert follow-up included. The page does not mention a free trial and instead directs users to book a demo.

Pros, Cons, and Access from China

Its strengths are its fresh positioning, metrics that align well with AI search trends, and the fact that it offers optimization actions rather than just monitoring. It also places particular emphasis on the Norwegian and Nordic markets. The drawbacks are that public information lacks detail on integrations, payment methods, free trials, and data methodology, while the Starter/Pro plans also have limited numbers of models and prompts. Access from China cannot be determined from the available text, so it should be marked as unknown. For teams using it from China, it is advisable to first test network connectivity and payment availability, and compare it with alternatives such as Semrush, Ahrefs, Profound, Peec AI, and OtterlyAI.