sweden-trademarks.com

What It Is

Sweden Trademarks is a Stockholm-based specialist agency practice focused on trademarks and industrial designs. Its core offering is not company formation, but brand rights protection through Sweden’s PRV, the EUIPO, and the WIPO Madrid System. Its positioning is clear: it does not handle patents, general commercial law, or litigation—only trademark- and design-related matters.

Core Services and Coverage

Services cover trademark registration, searches, renewals, monitoring, assignment recordals, name/address changes, license recordals, oppositions, cancellations, and responses to provisional refusals for Madrid designations in Sweden. In terms of jurisdictions, Swedish national trademarks cover Sweden, EUIPO filings cover the 27 EU member states, and WIPO/Madrid is used for international designations. The website states that the practice has over 16 years of experience, handles more than 50 registrations per year, and has served clients from over 60 countries.

Pricing and Timelines

The fee structure is relatively transparent: official fees are charged by PRV or EUIPO, while professional fees are quoted in advance at a fixed price based on the agreed scope. The site discloses that PRV official fees start at around SEK 2,000 for one class (about €175), and EUIPO official fees start at €850 for one class. However, it does not publish a detailed professional fee schedule, so a quote is required. In terms of timelines, PRV usually takes 4–8 months, while EUIPO takes about 5–10 months; a standard search takes 3–5 business days. The Swedish process includes search, filing, examination, publication, opposition period, and certificate issuance. One point to verify before proceeding: the FAQ mentions a 2-month opposition period, while other parts of the text state 3 months.

Pros and Cons

Its strengths are a very clear professional scope and a strong focus on trademarks and designs. For foreign IP law firms, it offers same-day confirmation, English communication, milestone updates, and fixed quotes, making it suitable as a Swedish correspondence agent. Its emphasis on honest risk assessment before filing can also help reduce the cost of filing weak applications. The limitations are that it does not provide company formation, registered address, bookkeeping, tax, or corporate compliance services. Payment methods are not disclosed, and professional fees must be requested separately.

Who It’s For and Access from China

It is suitable for Chinese brands preparing to enter the Swedish market, cross-border e-commerce sellers, companies with European business operations, and IP law firms that need a local Swedish representative. If the requirement is to register a Swedish company or handle accounting and compliance, a corporate secretary or accounting provider would be more appropriate than this firm. The text does not provide information on access from mainland China, and payment methods are also unknown. Alternatives include applying directly through PRV/EUIPO, using a domestic trademark agent via the Madrid System, or choosing a full-service European IP law firm.