squareyards.com

What It Is

Square Yards (squareyards.com) is India's largest proptech (property technology platform, positioned as a full-cycle real estate service platform covering every step from property search to handover. To date, it has served more than 2 million buyers, facilitated total property transaction volume exceeding 8.4 billion USD, and attracts over 8 million monthly active property seekers on average. It is a highly reputable local Indian platform for real estate information and transaction services.

Core Features & Pricing

The platform offers core services to consumers for free, with core features including:

• Massive listings of new homes, resale properties and rental units across more than 10 major Indian cities, with AI-powered property search
• Real-time home price trends, rental market data, and official transaction registration data broken down by city and district. It also provides granular area-by-area price comparisons, rankings of developers and trending projects, to help homebuyers and investors make informed decisions
• Extended supporting services including property valuation, agent matching, home loans, interior design and asset management, forming a closed full-process property search experience

The platform charges no fees to property seekers. Its main revenue comes from promotion and marketing fees charged to developers, transaction commissions, and revenue shares from financial services.

Pros & Cons

Advantages: Square Yards stands out among peer platforms for its outstanding data transparency. It integrates official Indian property transaction registration data, updates price trends in real time, and lets users clearly understand the actual price levels of different types of properties across different regions; its property coverage is comprehensive, with detailed information for everything from entry-level studio apartments to high-end luxury villas to meet the needs of users with all kinds of budgets.

Disadvantages: The platform only serves the domestic Indian market, and its interface does not support Chinese. This creates a fairly high barrier to use for Chinese investors who are not proficient in English. Additionally, the platform itself does not participate directly in transactions, so the service quality of agents and developers depends entirely on third parties; the platform only provides information matching services.

Suitable Users & Access From China

This platform is suitable for individual users planning to buy or rent property in India, as well as investors looking to invest in Indian real estate. Currently, the website can be accessed directly from China without the use of a VPN/proxy.