resetcontrol.com

What It Is

Reset Control S.A. is an ERP software vendor focused on the fruit and vegetable sector and central wholesale markets. According to its website, the company has more than 35 years of software development experience in “Mercados Centrales de Distribución” and markets with similar operating models. Its customers include market operators, industry associations, large warehousing companies, and independent distributors. Rather than a general-purpose SaaS platform, it is better understood as a vertical ERP and IT services provider for a specific distribution industry.

Core Features and Services

The products listed on its public pages include Reset Merca, Reset Distribución, Reset Contabilidad, touchscreen picking/preparation management, touchscreen sales management, and Reset Net BI. This suggests coverage across wholesale market and distribution management, accounting, tax, cash management, BI analytics, and frontline touchscreen workflows for order preparation and sales. The website also highlights hardware services, including procurement, installation, maintenance, repair, or replacement of computers, tablets, printers, and related equipment. On the software side, services include installation, customization/adaptation, and day-to-day troubleshooting support.

Pricing, Deployment, and Integrations

The website does not disclose plans, pricing, free trials, or a demo request process. It only provides phone numbers, email, and a contact form, so pricing is likely quoted based on customer size, selected modules, and implementation services. Deployment is also not clearly described: the site does not state whether the product is cloud SaaS, on-premises, or hybrid. It also does not mention APIs, third-party integrations, role-based permissions, audit logs, backups, encryption, or industry compliance certifications. Before purchasing, buyers should therefore confirm the technical architecture, data ownership, integration capabilities, and service levels in detail.

Pros and Cons

Its main strengths are a strong industry focus, a long operating history, and modules spanning back-office finance, frontline touchscreen operations, and BI analytics. It is well suited to companies with offline market, warehouse, and delivery workflows. Another advantage is that it provides both hardware and software support, which may be valuable for traditional wholesalers without an in-house IT team. The main limitation is the low level of information transparency on the website: there are few product screenshots, detailed feature lists, customer case studies, pricing details, or security explanations. Internationalization capabilities are also not clearly presented.

Best Fit and Access from China

This product is best suited to companies in Spain and the broader European market involved in fruit and vegetable wholesale, central market operations, warehousing, and distribution—especially customers that need industry-specific workflow adaptation and local implementation support. Chinese companies that only need a general ERP may want to first compare Yonyou, Kingdee, Odoo, SAP Business One, Dynamics 365, or NetSuite. Access from China cannot be determined from the available text alone; however, the website uses Google reCAPTCHA, so the contact form may have uncertain availability in mainland China. It is advisable to follow up by email or phone.