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People Feedback is HappyOrNot’s authorized distribution and consulting partner in Spain and Andorra, offering a “hardware + software” satisfaction feedback solution. Its core focus is not keyword rankings or traffic analytics, but helping organizations turn real-time feedback from customers, employees, citizens, patients, or event attendees into measurable KPIs for service experience, quality management, and operational improvement.
The product lineup includes Smiley Terminal button-based devices, Smiley Touch touchscreen units, Smiley Digital online surveys, and Smiley Link QR code/short-link feedback. Data can be collected from offline service locations, online pages, email, intranets, newsletters, SMS, receipts, and other channels. The system provides an online Reporting Service, email reports, mobile access, real-time alerts, trend charts, and analysis by hour, date, or region. It also mentions industry benchmarking at Spain, Europe, and global levels. The site further states that HappyOrNot operates in 117 countries and has more than 10 million terminals.
The website does not disclose specific pricing; users need to contact the company for a quote, with a promised response within 24 hours. The standard model is a rental service with a minimum 12-month term, activated after annual prepayment. For conferences, trade shows, festivals, sports events, or cultural events, daily rental is available, but only for Smiley Terminal. Smiley Touch and Smiley Web/Digital are not available for rental periods of less than one year. The deployment process is fairly clear: confirm the quote, sign the agreement, plan activation, receive and install the devices. Terminal installation is claimed to take around 3 minutes.
The main advantage is the low barrier to collecting feedback. The combination of buttons, touchscreens, QR codes, and online surveys is well suited to high-traffic service environments. Its reporting and alerting mechanisms are comprehensive, and it supports API integration with operational systems. It can also start from a single terminal, making it adaptable for both small shops and large multi-location organizations. The limitations are that pricing is not transparent, and the annual contract reduces flexibility for trial and error. In addition, it is more of an experience management and service quality monitoring tool, and cannot replace SEO, advertising, or marketing automation tools.
It is suitable for retail, airports, public services, events, healthcare, HR, and quality departments, especially teams that need to track satisfaction over the long term and incorporate experience metrics into KPIs. The site does not provide information about access from mainland China, payment options, or localized support, so accessibility from China is unknown. If looking for alternatives in China, local survey tools such as 问卷星 and 腾讯问卷 may be considered, as well as experience management platforms like Medallia, Qualtrics, and Typeform.
⚠ This review is compiled from public sources and does not constitute a purchase recommendation. Verify all facts on the vendor's official site. Verify on peoplefeedback.es official site.
peoplefeedback.es is an Spain Marketing & SEO provider. TG4G tracks its product information, an overall rating of 6.0/10, and a China-accessibility score of Workable. Click "Visit Official Site" to reach peoplefeedback.es directly.