oursprivacy.com

What It Is

Ours Privacy is a HIPAA-compliant customer data platform (CDP) built for the healthcare industry. It is not positioned as a standard tag manager or general-purpose CDP, but as a “privacy protection layer” between healthcare organizations and advertising or analytics platforms. Its goal is to help marketing teams gain full-funnel tracking and attribution while controlling how sensitive health information is collected, processed, and shared.

Core Capabilities

Based on the page content, Ours Privacy is built around three main stages: Collect, Protect, and Activate. It removes higher-risk third-party pixels from websites, collects data securely through server-side connections, strips PHI before data enters ad platforms or analytics tools, and then sends compliant data to designated destinations. It supports custom domains and first-party cookies, server-side processing, PII hashing with custom salts, bot detection scoring, event governance, schema drift detection, historical event replay, audience building, consent management, attribution analytics, Session Replay, Web Scanner, SAML + SSO, and more. On the technical side, it also provides server-side SDKs for Go, Java, Node.js, PHP, Python, Ruby, C#, and Kotlin, as well as a REST API.

Pricing and Implementation

The page only shows Pricing and Book Demo, without disclosing specific plans, prices, usage limits, or payment methods. It should therefore be treated as a sales-quoted product. The company says deployment can begin within days or weeks rather than months. It also mentions a white-glove approach, suggesting that implementation may involve substantial vendor collaboration and is best suited to teams willing to invest engineering and compliance resources.

Pros and Cons

Its main advantage is a very clear industry focus: BAA signing, SOC 2 Type II, server-side data processing, PHI/PII protection, custom domains, and first-party cookies all directly address compliance pain points in healthcare advertising and tracking. It also covers the full workflow across collection, governance, attribution, audience creation, and activation, making the feature set fairly complete. The downside is that public information lacks pricing, detailed platform integration lists, free trial information, and data-scale metrics. For non-healthcare industries, its HIPAA-specific capabilities may feel heavier than necessary.

Who It’s For and Access from China

Ours Privacy is best suited to marketing, engineering, and compliance teams at healthcare companies, especially organizations that need to run ads and perform attribution analysis while reducing the risks associated with third-party pixels or PHI leakage. The page does not provide information about access from China, so network connectivity, payment methods, and local support remain unknown. Possible alternatives to compare include Segment, RudderStack, mParticle, Hightouch, and Freshpaint, but whether they meet HIPAA and BAA requirements should be verified item by item.