Dimension scores are derived from public data and fields; weighted into the composite. Reference only.
Reserva ERP positions itself as an “operating system for the fresh produce industry.” It is a cloud-based enterprise software suite for growers, packers, shippers, wholesalers, and brokers. Rather than a generic ERP with an industry label added on, it is built around produce-specific workflows such as lots, pallets, PTI labels, Grower settlements, perishable inventory, route delivery, and cash flow.
The feature set is very comprehensive: OMS order management, sales/purchasing, inventory, WMS, mobile scanning, pallet management, load planning, route dispatching, driver portals, online ordering portals, customer/supplier portals, CRM, email marketing, AI sales assistance, and more. For traceability, it supports lot-level traceability, GTIN/PTI labels, FSMA/FSVP-related workflows, and recall scenarios. On the finance side, it includes general ledger, multi-entity/multi-currency support, AR/AP, invoicing, bank reconciliation, ACH/credit card/wire transfers, international payments, FX, liquidity forecasting, and financing. It also provides dedicated modules for common produce-business needs such as Grower liquidation, repacking, catch weight, landed cost, and net cost.
Public pricing is relatively clear: Standard is USD 299/month for up to 3 business users; Professional is USD 399/month or USD 3,990/year for up to 5 users; Enterprise is USD 699/month or USD 6,990/year for 6–10 users, with 2 months free on annual billing. The site emphasizes that there are no extra module fees, and that the Enterprise plan includes all modules, unlimited chat and email support, upgrades, maintenance, backups, and unlimited customization. No free plan or self-service trial was found; sales appear to be mainly handled through booked demos.
Its strengths are deep industry fit and a highly integrated module set, making it especially suitable for produce companies with requirements around traceability, warehousing, settlements, cross-border payments, and retail EDI. Cloud deployment also reduces the burden of local IT. The limitations are that its industry scope is very narrow, so it offers limited value to companies outside fresh produce; API openness, SOC 2/ISO or similar general security certifications, pricing for more than 10 users, a Chinese interface, and local support in China are not disclosed.
Reserva is better suited to growers/packers/shippers/wholesalers in North America or in cross-border U.S.–Mexico produce supply chains. Access from mainland China is unknown, and its payment and banking capabilities are clearly oriented toward the U.S. system. Before purchasing, Chinese users should test network access, time-zone support, contract payment methods, and data compliance requirements. Domestic alternatives to evaluate include ERP/inventory systems such as 用友, 金蝶, and 管家婆, combined with customized fresh produce WMS, traceability, and cold-chain systems where needed.
⚠ This review is compiled from public sources and does not constitute a purchase recommendation. Verify all facts on the vendor's official site. Verify on onreserva.com official site.
onreserva.com is an United States SaaS provider. TG4G tracks its product information, an overall rating of 7.0/10, and a China-accessibility score of Workable. Click "Visit Official Site" to reach onreserva.com directly.