matsueku.jp

What It Is

MATSUEKU.jp is a cloud-based booking system for eyelash extension salons provided by 有限会社マイプレス. It has a very vertical focus: LINE reservations, web bookings, automatically generated salon homepages, customerカルテ, and operational re-engagement features for eyelash salons in Japan. Customers do not need to install a dedicated app; they can book through the LINE app they already use, or via a web booking page.

Core Features and Collaboration

The system covers booking management, staff scheduling, staff-specific appointments, automatic assignment of available staff, customer management, カルテ records, real-time booking notifications, and day-before reminders. Its eyelash-salon-specific features are relatively strong, including パッチテスト, allergy history, allergy confirmation during booking, and automatic time and fee additions for eyelash removal menus. On the marketing side, it offers points and discount coupons for selected regular customers. Multi-staff salons can configure staffシフト, serviceable menus, and nomination fees, with no extra charge based on staff count; however, the available materials do not describe a fine-grained permission system for admins, staff, and other roles.

Pricing and Trial

The currently published 特別契約価格 is 1,980 yen per month, tax included, compared with the regular price of 3,980 yen. The initial setup fee is 9,800 yen, which can be reduced to 0 yen through an Instagram sharing campaign. The platform states that there is no usage-based charging by number of reservations, and all features are included at no additional cost. A 1-month free trial is available with no feature restrictions, and there is no automatic billing after the trial ends. It is billed monthly, with no long-term lock-in, and can be cancelled at any time.

Integrations, Security, and Developer Support

Disclosed integrations include LINE Official Account, Google Business Profile / Google Maps booking links, Salon Board / Hot Pepper Beauty linkage, and the Instagram sharing campaign. Note that LINE messages consume the salon’s own LINE Official Account message quota. For security and compliance, the terms require salons to comply with Japan’s Act on the Protection of Personal Information and properly manage customer names, LINE IDs, email addresses, phone numbers, and other information. However, details on encryption, backups, auditing, authentication, or SLA were not found. API and developer support have not been disclosed.

Pros, Cons, and Who It’s For

Its strengths are low pricing, a trial-friendly model, and features closely tailored to eyelash salons. It is suitable for solo eyelash technicians in Japan, as well as small to multi-staff eyelash salons—especially businesses that rely on LINE for customer acquisition and repeat-purchase operations. Its weaknesses are limited information on internationalization, permissions, security, and the developer ecosystem. The terms of service also include broad disclaimers around service changes, suspension, and data retention after cancellation.

Access from China

Access from mainland China is unknown. The product is aimed at the Japanese market and is deeply dependent on ecosystems such as LINE, Google, and Hot Pepper, so it may not fit mainland China’s network environment, payment methods, or local customer acquisition scenarios. For serving salons in China, alternatives such as Youzan, Weimob, or local booking / store private-domain tools may be more relevant.