manasianandco.com

What It Is

Manasian&Co is a brand and creative consultancy based in Charterhouse Square, London. The positioning presented on its website is very clear: it handles brand challenges of all types and scales, with particular strength in simplifying complex problems and connecting strategy to execution. Its clients span large organizations, small businesses, startups, and more, with case studies including ArcelorMittal, Aperam, Centrica Business, O2, Marketing Sheffield, and the Institute of Directors.

Core Capabilities

In terms of services, Manasian&Co is not just a visual design studio, but a comprehensive brand partner covering “brand strategy—narrative—expression—communication—implementation.” Its services include strategic positioning, naming, brand identity and architecture, internal and external communications, sales enablement, employee engagement, digital applications, AI, UI/UX, websites, tools, film production, animation, information systems, launches, and events. The website repeatedly emphasizes storytelling, viewing the brand story as the starting point for an organization to explain its value, connect with audiences, and build differentiation.

Taking the ArcelorMittal case as an example, they not only refined the brand purpose of “smarter steels for people and planet,” but also participated in positioning, identity, films, communication platforms, employee engagement, internal communications, sub-brands, thought leadership, and typeface design. They also built a consistent experience across touchpoints such as recruitment platforms, careers pages, social media, recruitment fairs, and LinkedIn. This shows that their strength lies in systematic brand implementation across multiple touchpoints.

Pricing and Collaboration

The website does not disclose any pricing, packages, or standard delivery timelines. Given the nature of its services, Manasian&Co is more likely to use customized pricing based on project-based work or long-term consulting partnerships. Its collaboration approach emphasizes a strong service culture, listening, responsiveness, and working alongside clients, while also taking practical constraints such as budgets and deadlines seriously.

Pros and Cons

The strengths are its strong strategic depth, ability to handle complex industry issues, and capacity to translate abstract brand stories into practical communication systems. Its case studies cover energy, steel, cities, workplace experience, business services, and other sectors, making it suitable for B2B and organization-led brands. The downside is that the publicly available information leans more toward brand presentation, with limited details on team size, project process, pricing, deliverable boundaries, and quantified performance results. Potential clients will need further communication to assess investment cost and ROI.

Who It’s For and Access from China

Manasian&Co is suitable for corporate clients that need brand transformation, employer branding, complex business storytelling, corporate communication systems, and integrated digital experiences. It is not suitable for individual users looking for templated, self-service design tools. Access from mainland China is not stated in the main text, so it is considered unknown.