madebynonfiction.com

What It Is

Nonfiction is a branding and graphic design agency based in Columbus, Ohio, USA. Its website positions it as a brand design company that “helps organizations with ideas, drive, and the willingness to take risks shape the future through strategy and creativity.” Its clients include companies, educational institutions, cultural and arts organizations, financial firms, and architecture-related businesses. Its focus is not simply visual beautification, but building “meaning, emotion, and identity” through brand strategy, language, visuals, and communication experiences.

Core Capabilities

Based on the information disclosed on its website, Nonfiction’s capabilities fall into two main areas: Brand Creation and Brand Experience. The former focuses on brand creation and rebranding, including brand audits, brand architecture, strategic positioning, naming, verbal identity and tone of voice, visual identity, logos, brand campaigns, brand guidelines, and creative direction. The latter focuses on brand implementation and communication experiences, including website design and development, copywriting and content strategy, print design, book and editorial design, photography, art direction, packaging design, social media tools, illustration, and branded environments. Its methodology emphasizes simplicity, courage, insight, process, and craft, making it suitable for projects that require integrated execution from strategy through implementation.

Pricing and Collaboration

The website does not disclose standard pricing, packages, project timelines, or payment methods. It only provides Contact and Work with us entry points, as well as a phone number. It can therefore be assumed that the agency operates more on a project-based or custom-quote model. Key commercial terms such as licensing, copyright ownership, source file delivery, and ongoing maintenance are also not explained in the main site content, so these should be confirmed in the contract before formal cooperation.

Pros and Cons

Its advantages lie in its comprehensive service chain: it can handle brand strategy while also covering practical implementation scenarios such as visual identity, websites, packaging, print, and content. The website lists clients such as Huntington Bank, Columbus College of Art and Design, Haystack, Meeder Investments, and Megen Construction, suggesting fairly broad cross-industry experience. The downside is that the publicly available information leans more toward brand presentation, with limited details on team size, project process, pricing range, deliverable formats, and copyright terms, which may increase the upfront evaluation cost for buyers.

Who It’s For

Nonfiction is suitable for organizations preparing to launch a new brand, undergo a rebrand, address a mismatch between strategic planning and brand identity, or require long-term support for brand materials. It is especially well suited to educational, cultural, financial, architectural, and growing companies that value brand storytelling, visual systems, and consistency across communications.

Access from China

The main content does not provide information about access from China, so this is unknown. If Chinese clients plan to work with Nonfiction, they should also evaluate cross-time-zone communication, English-language collaboration, understanding of the local market, and adaptability to domestic platforms.