leus.capital

What it is

Leus positions itself as a growth operating system for mobile studios, combining non-dilutive UA funding, predictive analytics, and ad creative intelligence. It is not a payment acquiring or wallet product; it is closer to a growth financing platform based on ad performance and operating data. Its goal is to help mobile game and mobile app teams decide whether they should scale user acquisition and provide funding support for UA spend.

Core capabilities

On the funding side, Leus offers performance-based UA funding. Its site explicitly mentions financing up to 80% of UA spend, monthly terms of up to 12 months, zero dilution, and flexible terms. On the analytics side, Lumina provides ML-driven ROAS and LTV forecasting, including 52-week forecasts, confidence intervals, and multi-level predictions by cohort, country, app, and company. On the creative side, Visua uses AI to analyze ad creatives, supporting competitor monitoring, semantic ad search, and performance correlation analysis. In terms of workflow, users need to connect MMP and analytics data, receive an Eligibility Score and a due-diligence-grade report, and then use the Calculator to simulate funding options.

Pricing and fees

The site does not disclose the cost of capital, service fees, interest rates, revenue share, or any other pricing model, so it is not possible to assess the actual cost of funding. For financing products, fee transparency is critical. Before applying, companies should ask specifically about funding costs, repayment structure, whether there are early repayment fees, and data integration requirements.

Pros and cons

The main advantage is that the product flow is fairly complete: from data integration, scoring, forecasting, and scenario simulation to funding support, it fits the real decision-making process of mobile game UA teams. Non-dilutive capital is also suitable for founding teams that do not want to give up equity. The downside is limited public information: there is little detail on place of registration, licenses, supported markets, fund settlement cycles, API documentation, or fees. The claim of “up to 99% prediction accuracy” also lacks a clear statistical methodology on the site.

Who it is for and access from China

Leus is better suited to mobile studios that already have MMP/analytics data, are scaling paid acquisition, and care about ROAS, LTV, retention, and payback periods. Early-stage teams without stable revenue or sufficient data may find it difficult to obtain a strong score. The site provides no evidence about accessibility from mainland China, so this remains unknown. If alternatives are needed, teams can compare Braavo, Wayflyer, Capchase, and Pipe, or combine AppsFlyer/Adjust/Singular with financing channels to achieve similar goals.