justpublisher.com

What It Is

JustPublisher is a vertical CRM and publisher database tool built for indie game developers and studios. Its main pitch is bringing together 5,000+ verified publisher email contacts, Pitch Deck hosting, email outreach, and deal pipeline management in one place. The goal is to replace traditional spreadsheets and help game teams find publishing and funding opportunities in a more systematic way.

Core Features

Based on the site copy, the product centers on “database + outreach + CRM.” The publisher database can be filtered by platform — PC/Console/Mobile — game genre, and funding budget. It also claims weekly updates, with email addresses verified every 30 days. Users can import game information and upload GDDs, trailer links, and budget requirements; the system then uses AI to match suitable publishers. For outreach, it supports personalized bulk emails sent via Gmail, along with tracking for opens, clicks, replies, and Pitch Deck views. The CRM component provides a drag-and-drop Kanban pipeline for managing the communication process from Outreach to Signed.

Pricing and Plans

Pricing is straightforward: Free Scout is free and includes 50 publisher profiles, 1 hosted Pitch Deck, and Gmail integration, with no credit card required. Studio Pro costs $49/month and unlocks the full publisher database, Gmail and Outlook sync, read receipts, open tracking, and Pitch Deck analytics. Publisher costs $199/month and is aimed at agencies and larger teams, including 5 team seats, API access, and a dedicated account manager, with a prompt to contact sales. The page does not disclose payment methods, refund policy, or annual discounts.

Pros and Cons

Its strength is its very clear positioning: it focuses on the niche workflow of game publishing and fundraising, creating a closed loop across database discovery, email outreach, and pipeline management. The free plan lowers the barrier to trying it, and the product does not take a commission on deals. It has real value for teams that do not want to maintain spreadsheets and need a centralized way to manage publisher outreach. The drawbacks are that the website does not explain data security compliance, privacy policy details, deployment options, permission models, or other information commonly required for enterprise procurement. The claimed database quality and AI matching effectiveness also need to be validated in practice. Team collaboration features appear to be mainly reserved for the higher-priced plan, while collaboration capabilities on lower tiers are unclear.

Best Fit and Access from China

It is best suited to indie game teams preparing to pitch internationally, small studios, and publishing agencies managing multiple projects. It is less suitable for companies that need a general-purpose sales CRM, complex permissions, or local deployment. The page does not provide information about access from China. Since the product depends on Gmail, Outlook, external email tracking, and related services, teams in China should pay attention to network availability, overseas payments, and email deliverability. Alternatives include HubSpot CRM, Pipedrive, Airtable, or a self-built publisher database in Notion, but these options lack JustPublisher’s vertical publisher database.