hockeystats.com

What it is

HockeyStats.com is a website focused on NHL and hockey data analytics. Its core focus is not marketing or SEO, but sports data, visualization, and predictions. The site offers game box scores, standings, player and team stats, leaderboards, dashboards, playoff odds, Stanley Cup odds, draft rankings and projections, as well as player cards, prospect cards, and scouting reports. Its flagship product is JFresh Player Cards, which the site says have appeared in online hockey discussions for more than four seasons.

Core capabilities and data

The site emphasizes its own analytical models and derived metrics, including NHL WAR, Expected Goals/xG, RAPM calculations, player cards, team cards, projections, and graphical data presentation. In terms of data sources, its terms explicitly mention the NHL, the NHL API, and other public sources, while also stating that the site is not officially affiliated with or endorsed by the NHL. Prospect Cards use NHLe to project player career development, while Player Cards use a weighted three-year WAR sample. The site does not disclose the length of season coverage, sample size, or underlying data scale.

Pricing and access tiers

Its business model is a free tier plus Patreon subscriptions. Playoff Odds and NHL Draft Rankings & Projections are marked as free; Player Cards and Prospect Cards require the $5 tier; Scouting Reports require the $10 tier. Accounts, subscriptions, billing, payments, and refunds are all handled by Patreon, and HockeyStats.com does not process payments directly. No free trial information was found.

Pros and cons

Its strengths are a clearly defined vertical focus, with WAR, xG, RAPM, player cards, and playoff odds offering strong value for hockey content creators and serious fans. The free tier also provides access to some key content. Its content-sharing rules are relatively clear, allowing individual stats, screenshots, and links to be shared with attribution. The limitations are that its terms prohibit systematic scraping, bulk downloading, and redistribution of data, as well as using its data to build competing products. As a result, it is not suitable for teams that need complete datasets, automated collection, or commercial data repackaging. Support is also fairly lightweight, with only email and Twitter mentioned.

Who it’s for and access from China

It is better suited to NHL fans, sports media writers, hockey podcast/video creators, draft researchers, and small analytics teams. From a marketing or SEO perspective, it provides almost no keyword, ranking, backlink, site audit, or advertising analysis capabilities, and cannot replace tools such as Ahrefs, Semrush, or Similarweb. The review text provides no information about access from China. Patreon payment and browsing experience may also be affected by local network and payment conditions, so this is marked as unknown.