Greenup’s StoreOS/Greenboard is a CRM and sales operations system built for the furniture retail industry, positioned as a “Furniture CRM.” Based on the information on its website, it is designed around in-store sales, lead follow-up, customer communication, and sales productivity. It is a good fit for furniture retailers that want to centralize email, SMS, website chat, phone, e-commerce, and POS data into a single sales workspace.
Its core modules include in-app email and SMS sending/receiving, Webchat, Analytics, Sequences, Lead Scoring, Lead Sources, Activity Log, customer tags, notifications and reminders, email/SMS templates, bulk email, business intelligence, and more. Higher-tier plans also include phone sales capabilities such as incoming-call pop-ups, click-to-dial, call recording, call transcription, AI call summaries, and AI sentiment analysis. On the team side, it supports user permissions, Lead Owner, Manager View, multi-store support, custom views, shared templates, and private templates, making it well suited to lead assignment and manager oversight scenarios across multiple salespeople and multiple stores.
The site lists three plans: StoreOS Basic, Essentials, and Pro, but all require users to “Book a demo.” No public pricing is provided, and there is no mention of a free plan or trial. Third-party integrations are a highlight of the product, covering Mailchimp, Klaviyo, Calendly, Zillow, Shopify, Magento, FurnitureDealer.net, LiveChat, Tawk, Zapier, Google Maps, VoIP providers such as RingCentral, POS systems such as Storis/Profit, and consumer financing services such as Synchrony. Deployment options, open APIs, and developer documentation are not disclosed.
Its strengths are its strong vertical focus and its feature set built around the full sales conversion loop for furniture stores. It also offers broad integrations, connecting marketing, chat, phone, e-commerce, POS, and consumer financing systems. The call intelligence features in the Pro plan can be valuable for sales coaching and quality assurance. The downsides are opaque pricing and limited security/compliance information, with only credit card information masking being mentioned. Common enterprise procurement questions around APIs, self-hosting, and data residency are not addressed. It is best suited for North American furniture retailers, multi-store sales teams, and store-based businesses that rely heavily on phone, SMS, and email follow-up.
Access from mainland China, network stability, and supported payment methods are not specified on the website, so these remain unknown. If a China-based team plans to use it, they should verify access speed, whether SMS/phone integrations support local carriers, and payment and invoicing options. Alternatives to consider include HubSpot, Salesforce, Zoho CRM, and Pipedrive. In China, options such as 纷享销客, 销售易, and 明道云 may also be worth evaluating.
⚠ This review is compiled from public sources and does not constitute a purchase recommendation. Verify all facts on the vendor's official site. Verify on greenerp.io official site.
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