foodreveal.app

What it is

FoodReveal is a mobile food-scanning app designed to turn complex food labels into easier-to-understand nutrition insights. Users upload or take a photo of a food label, and the app analyzes nutrition facts, ingredients, allergens, NOVA classification, and nutrition scores to help them make clearer shopping and dietary decisions. Its positioning is closer to personal and family health management than to a professional medical tool.

Core features and output

Based on the information on the page, FoodReveal uses AI for label recognition and combines it with official guidance from sources such as EFSA and WHO to calculate scores. It supports common European and U.S. nutrition label formats and can explain nutritional meaning by dimensions such as per 100g, per serving, sugar, fat, salt, and fiber. The Pro version adds an advanced analytics dashboard, weekly exposure comparisons, personalized health insights, risk-factor impact percentages, and shareable reports. The app can also adjust results based on user profiles such as age, gender, allergies, and intolerances.

Pricing and trial

Pricing is fairly clear: Basic is free forever and includes unlimited food label scans, full scan history, a basic shopping list, single-product ingredient analysis, basic nutrition scoring, NOVA classification, and allergen detection, making the free tier relatively generous. Pro costs €2.99/month including VAT and comes with a 7-day free trial; no credit card is required to start the trial. The page mentions that annual billing can save 58%, but does not disclose the exact annual price.

Pros and cons

The main strengths are that the sources behind its health scoring are disclosed in reasonable detail, with emphasis on EFSA/WHO guidelines, transparent calculations, no conflicts of interest from commercial recommendations, and GDPR compliance. Scan data is stored locally, and users can choose whether to sync an account, which also improves privacy credibility. The limitations are that it does not specify the underlying AI model, recognition accuracy, supported language list, or capability with Chinese labels. It also does not provide API or enterprise integration information. Its terms make clear that nutrition analysis is for informational purposes only, does not constitute medical advice, and that the service is not guaranteed to be error-free or uninterrupted.

Who it is for and access from China

FoodReveal is suitable for households that often read food labels, parents, fitness users, people managing sugar or salt intake, and users who need to manage allergies or intolerances. For users in China, the page only mentions Google Play payments, and it does not state whether the app can be accessed directly from mainland networks, whether it supports domestic Android app stores, or whether it can recognize Chinese food packaging. Therefore, access from China is unknown. If it is not usable, alternatives may include domestic nutrition tracking, food ingredient lookup, or label recognition apps, though users should compare their label recognition capabilities and privacy policies themselves.