firstagency.com

What It Is

FIRST is a global brand experience and experiential marketing agency. It is not positioned as a traditional SEO tool or ad placement platform, but rather helps brands connect with target audiences through creative events, conferences, roadshows, hybrid experiences, and content production. Case studies on its official website show that its clients include major brands and industry conference projects such as Indeed, Swift/Sibos, and Shopify.

Core Capabilities

FIRST’s core strength lies in end-to-end event experience design and execution, covering strategy, creative, content, spatial design, stage production, live/on-demand streaming, on-site management, and data insights. Its Embedded Solutions is a strategic meeting management model that embeds professional talent within client organizations, providing capabilities in content, creative, digital technology, management delivery, data, and insights as an extension of the internal team. In terms of scale, the site states that it has 850+ professionals across 16 cities, 9 countries, and 4 continents.

Pricing

The official website does not disclose packages, starting prices, or project-based billing methods, and only provides a Get in Touch contact option. Given that its services are enterprise-level custom events and outsourced team solutions, actual costs are likely to depend on project scope, number of cities, production complexity, staffing, and technical requirements. Specific pricing must be confirmed through an official quote.

Pros and Cons

The advantages are its strong global delivery capabilities and case studies spanning large B2B conferences, international financial services events, developer roadshows, and hybrid events. Its project outcomes are also relatively concrete, such as 10K+ registered participants and 550+ speakers for Sibos, as well as increased app adoption, virtual attendance, and customer engagement for Indeed FutureWorks. It also showcases digital event capabilities such as AI recommendations, report generation, and custom studios.

The drawbacks are that the publicly available information is more focused on brand presentation, while key procurement details such as pricing, service boundaries, SLAs, payment methods, and standard delivery processes are not disclosed. At the same time, it is not a self-service marketing or SEO SaaS product, making it a poor fit for small and midsize teams or users who only need online customer acquisition tools.

Who It’s For

It is better suited for well-funded enterprise marketing departments, brand teams, meeting management teams, and PR teams that need global or multi-city brand events. It is especially relevant for B2B organizations looking to turn events into customer engagement, product education, and high-value sales leads.

Access in China

The text does not provide information on access from mainland China, Chinese-language services, or local teams. The website’s accessibility also cannot be determined from the text alone, so its access status in China is unknown.