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Emil Ivanov is a personal strategic UX service site positioned as “Strategic UX for Complex B2B Products.” It is not a design tool or asset library, but a senior UX consulting and embedded design leadership service for complex B2B SaaS and technical products. Its core goal is to address business problems caused by complex user experiences, such as churn, low trial conversion, poor feature adoption, and engineering rework.
The service covers everything from diagnosis to execution: UX audits, heuristic evaluations, feedback on key flows and prototypes, UX flow design and iteration, user interviews, usability testing, research insights, journey mapping, prioritization frameworks, onboarding and retention optimization, as well as design system setup and documentation. Higher-tier plans also include team coaching, UX roadmap facilitation, and monthly executive reports, suggesting that the offering is closer to an external design lead than a purely interface-execution service.
Pricing is relatively transparent, with three tiers: Strategic Advisor at €1,080/month for up to 12 hours; Embedded Design Partner at €2,160/month for up to 24 hours; and Full UX Leadership at €4,320/month for up to 48 hours. All plans are month-to-month with no long-term lock-in, and extra time can be added at the same hourly rate. Collaboration includes weekly or twice-weekly strategy, research, and team meetings, plus asynchronous support via Slack and Email. Some tiers promise a 24-hour response time.
The strengths are its highly focused positioning, making it a good fit for B2B products that already have PMF, complex workflows, and expert users. The service scope, time commitment, and collaboration cadence are clear, and it also covers research, design systems, and business metrics. The drawbacks are that the website does not disclose a full portfolio, quantified case-study results, payment methods, contract terms, or IP ownership. As an individual consultant service, capacity and the ability to handle multiple large projects in parallel are also naturally limited.
It is suitable for founders, CPOs, and product leaders who want temporary UX strategy and execution support without hiring a full-time senior design leader. It is not a good fit for teams that only need low-cost UI mockups, brand visuals, or large-scale production delivery. Access from mainland China cannot be determined from the page content alone. If network access or cross-border payments are inconvenient, alternatives include local UX consulting firms, independent product design consultants, or using Figma, Lanhu, or JsDesign together with an internal team for execution.
⚠ This review is compiled from public sources and does not constitute a purchase recommendation. Verify all facts on the vendor's official site. Verify on emil-ivanov.com official site.
emil-ivanov.com is an Bulgaria Design & Creative provider. TG4G tracks its product information, an overall rating of 6.0/10, and a China-accessibility score of Workable. Click "Visit Official Site" to reach emil-ivanov.com directly.