dickersoncoaching.com

What It Is

Dickerson Coaching is a remote one-on-one coaching service centered around Craig Dickerson, positioned as Executive & Life Coaching and built around the idea of “Live by Design, Not Default.” It is not a standard recorded course or large-group bootcamp. Instead, it uses coaching conversations to help clients identify limiting narratives, clarify goals, and align vision, purpose, and daily actions.

Core Offering and Format

The website offers two paths: Life Coaching is for people seeking direction, purpose, and a clearer sense of identity, focusing on “where you are going, how to get there, and who you want to become”; Executive Coaching is for leaders and professionals, with an emphasis on effectiveness in professional roles, leadership presence, workplace relationships, and measurable goals. Informal 360-degree feedback may be used when appropriate. All coaching is delivered remotely via Zoom or MS Teams. The methodology emphasizes inquiry, reflection, behavioral science, neuroscience, philosophy, and traditional wisdom rather than simply giving advice.

Coach Background and Credentials

Craig holds a bachelor’s degree in Management from Purdue University and a master’s degree in Education focused on organizational learning, performance, and change from Colorado State University. He states that he has over 20 years of experience supporting organizational and individual learning, change, and transformation, and joined Harvard Business Publishing Corporate Learning in 2014, where he currently serves as Principal Learning Partner. It is worth noting that his ACC Coaching Accreditation is still listed as “pursuing”; the page does not show that he has already obtained ICF ACC certification, nor does it indicate that clients receive any certificate upon completion.

Pricing and Service Transparency

The website offers a “Schedule Free Consultation” option, but does not disclose formal pricing, session length, program duration, refund policy, or payment methods. High-end individual coaching is often highly customized, but compared with standard course products, prospective clients should confirm budget, cadence, and delivery boundaries during the consultation before purchasing.

Pros and Cons

The main strengths are clear positioning, suitability for leaders who want deep self-reflection, a strong background in organizational learning, flexible remote delivery, and relatively clear expectations around the service and client responsibility. The drawbacks are the lack of pricing information, the fact that accreditation is not yet completed, and limited sources of client testimonials. In addition, the service appears to be mainly conducted in English, so users in China may face uncertainty around language, time zones, and the availability of Zoom/Teams.

Who It’s For and Access from China

It is best suited to managers, consultants, HR/OD professionals, and people at career transition points who have strong English skills and are willing to invest over time in self-awareness and action practice. It is not a good fit for those who simply want a standard course certificate, structured video lessons, or a short-term list of practical tips. Access from mainland China and tool availability are not explained on the website, so this remains unknown.