builtwith.ie

What It Is

BuiltWith is a website technology data platform for marketing, SEO, sales intelligence, and market research. It can look up the tech stack of a single website, and it can also generate reports around technology usage, keywords, e-commerce products, SaaS pricing pages, and other dimensions. It is used for lead generation, trend tracking, competitor research, and market analysis.

Core Capabilities and Data

The platform emphasizes that its data comes from its own internet index, in a way similar to a search engine, rather than relying on third-party data. The crawled text states that it covers 491.9 million domains and additional web pages, with weekly updates. Its technology history goes back 41 years, web technology trend history spans more than 18 years, and it tracks 114,437 technologies. For marketing teams, the value lies in being able to filter prospects by technology, keyword, industry, region, spend, revenue, and other criteria, then export the results to CSV/Excel.

Pricing and Integrations

BuiltWith offers free permanent access for individual single-site lookups. Paid plans are subscription-based: Basic is $295/month, Pro is $495/month, and Team is $995/month; annual pricing is $2950, $4950, and $9950 respectively. Monthly billing has a minimum term of 1 month, while annual billing has a minimum term of 1 year, and subscriptions can be canceled at any time. For integrations, it supports Pardot, Zoho CRM, Close.io, HubSpot, Dynamics 365, and Salesforce. It also mentions an API, MCP, AI-ready SDKs, and AI Agents, making it suitable for feeding technology data into sales and marketing workflows.

Pros and Cons

The main strengths are its large data scale, clearly stated update frequency, long historical coverage, and relatively complete export and CRM integration capabilities. Phone and email support are available 7 days a week. The drawbacks are the high pricing threshold, with Basic already at $295/month. Free functionality is mainly limited to single-site lookups, while bulk reporting and lead discovery generally require a paid plan. The text does not specify local payment options, invoicing, or customer support arrangements for users in China.

Best For and Access from China

BuiltWith is better suited to B2B sales, growth marketing, SEO research, SaaS companies expanding overseas, e-commerce technology research, investment analysis, and web risk audit teams—especially when they need to find websites using a specific type of technology at scale. Access from China is not stated in the text, so it should be considered unknown. For payments, it supports credit cards, PayPal, and Bitcoin, while annual contracts also support wire transfers to bank accounts including Hong Kong. Chinese teams considering procurement should first verify access stability, payment compliance, and whether the data adequately covers their target markets.