arrowpointindia.com

What It Is

Arrow Point Market Research and Insights Solutions (APMRIS) is a professional market research and business consulting firm based in Bangalore, India. It provides end-to-end 360-degree services covering market research, data collection, business intelligence, and strategic consulting, serving both the Indian domestic market and global clients.

Core Capabilities (by Dimension)

• Functions and Use Cases: Its core services include quantitative research, such as market sizing and consumer behavior analysis, with support for multiple data collection methods including PAPI/CAPI/CATI/CAWI, as well as qualitative research, such as online focus groups, in-depth interviews, and ethnographic studies. It also offers customized services including brand research, new product development testing, political and social research, mystery shopping, and business consulting.
• Data Sources and Scale: It has a field survey network covering 25 major regions in India and can handle survey data involving thousands of consumers. Data sources include primary data collected face-to-face, by phone, and online, as well as secondary data mining.
• Support Channels/Platforms: Business inquiries are mainly handled by phone and email.

Pricing

No specific pricing information is disclosed. Based on its emphasis on “customized solutions,” it is likely to use project-based custom quotes, with no publicly available transparent price list.

Pros and Cons

• Pros: Comprehensive research methods covering both qualitative and quantitative approaches, combining traditional and digital techniques; strong local field survey network in India; emphasizes customized services rather than template-based solutions; broad client base spanning enterprises, government agencies, and non-profit organizations.
• Cons: No transparent pricing structure; no mention of technical integrations or API support, making it more of a traditional consulting firm than a SaaS platform; the website content is somewhat repetitive and the overall user experience is average.

Who It’s For

Best suited for mid-sized and large enterprises, government agencies, and non-profit organizations that need in-depth insight into Indian consumer behavior, new product testing, or market expansion strategies. It is especially relevant for multinational companies with strong demand for local field data collection in India.

Access from China

Unknown. The available text is insufficient to determine actual website connectivity from China. Indian business websites are typically directly accessible, but this would need to be tested in practice.