UX First is a UX strategy consultancy for SaaS mobile apps. Its registered entity is UX First d.o.o., located in Zagreb, Croatia. It is not a self-service design tool like Figma or 即时设计; instead, it is a professional service that helps companies clarify user needs, product flows, and validation direction before building a mobile app.
The methodology presented on the website is fairly straightforward. The first step is understanding the client: identifying what users truly need, and where the company’s own service or competitors are disappointing them. The second step is defining the app, including flows, decisions, and logic, so the product can serve real users. The third step is validation before development, using testing, refinement, and repeated iteration to reduce the risk of moving in the wrong direction. Its central argument is that, now that AI has significantly lowered the cost of software development, “knowing what to build” matters more than simply building quickly.
The public pages do not disclose pricing, packages, project timelines, payment methods, or terms around deliverable ownership, source file handoff, or post-project support. Companies considering working with UX First should therefore confirm budget, scope, deliverable formats, and intellectual property arrangements via a message or short call. In terms of collaboration, the website only provides a project brief form and email contact, and says it usually responds promptly on business days. There is no visible information about project management, online review, or cross-team collaboration tools.
The main advantage is its clear positioning: it focuses on early-stage strategy and UX decision-making for SaaS mobile products, making it suitable for reducing requirement assumptions before investing in development. Its process also follows the standard professional path of user research, product definition, validation, and iteration. The drawbacks are limited public information: the case studies only list clients such as Re:do, Zuluhood, and The Talent Spot with brief descriptions, without performance metrics, methodological detail, or sample deliverables. Pricing is also not transparent, which increases the effort required for procurement evaluation.
UX First is better suited to SaaS companies, startups, and digital service providers that already have a business direction and are preparing to build or redesign a mobile app—especially teams worried about “building fast but in the wrong direction.” Access from mainland China cannot be determined from the page content alone, and payment methods are not disclosed. If local communication, Chinese-language user research, or domestic payment support is required, alternatives include China-based UX consultancies, product design studios, or using tools such as 即时设计, 墨刀, and Figma together with a local research team.
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ux-first.hr is an Croatia Design & Creative provider. TG4G tracks its product information, an overall rating of 6.0/10, and a China-accessibility score of Workable. Click "Visit Official Site" to reach ux-first.hr directly.