caitlinharsch.com

What It Is

Caitlin Harsch is the personal portfolio website of an award-winning art director with over 14 years of experience. She currently works as a freelancer, focusing on 360-degree integrated marketing, digital/social, and experiential advertising creative for top brands and agencies such as Droga5 and 360i.

Core Dimensions

• Functionality and Use Cases: Provides brand campaign planning, art direction, and creative execution. Featured work includes social media engagement campaigns, such as Malibu Rum search marketing that won a U.S. Search Awards honor; product launches, such as the personalized Google Pixel 4a launch; and offline experiential activations, including SXSW.
• Data Sources and Scale: This is not a technical platform and does not have proprietary data sources. Marketing results depend on social platform engagement mechanisms and brand-side data, such as a 4.3% profit increase for Malibu Rum and 700 million impressions for National Geographic.
• Support Channels/Platforms: Only Email and LinkedIn/Instagram social accounts are provided; there is no formal customer support system.

Pricing

As a freelancer, the website does not publish any pricing information. Project requirements and quotes need to be discussed one-on-one via email.

Pros and Cons

• Pros: Has worked with leading global brands such as Google, eBay, and Meta, with creative work that has repeatedly won industry awards. Strong integrated marketing capabilities across digital, traditional, experiential, and other formats.
• Cons: Limited individual capacity, making it difficult to take on multiple large-scale projects in parallel. Focuses on creative and content marketing, with no technical SEO tools or data platform support. No standardized service process.

Who It’s For

Best suited for 4A advertising agencies that need senior creative support, or international brands with sufficient budgets looking for high-end, customized marketing campaigns. Not suitable for teams that need standardized SEO tools or purely technology-driven growth solutions.

Access from China

As a personal portfolio website, it is usually accessible directly, though loading speed may be affected by externally hosted resources. Current status: unknown.