Bqey＜ビーキー＞ is a cloud-based company vehicle management service provided by Tokai Rika. Its core purpose is to consolidate vehicle reservations, key handovers, alcohol test records, daily inspections, driving logs, and utilization statistics into a single system. It is not a general-purpose fleet GPS platform: the official site clearly states that it does not include GPS and does not support location data acquisition. Its positioning is therefore closer to “company vehicle sharing and compliance operations management.”
The feature set is fairly comprehensive. Administrators can view vehicle reservations, sites/parking lots, operation logs, and utilization statistics. Drivers can use the mobile app to make reservations, complete inspections, record alcohol tests and daily reports, and lock/unlock vehicles with a digital key. For alcohol testing, it supports automatic input from designated testing devices, 3-year cloud storage, abnormality alerts, and control over vehicle startup when testing has not been completed or alcohol is detected—making it well suited to Japan’s mandatory alcohol check requirements. On the security side, the digital key was jointly developed by Tokai Rika and Dai Nippon Printing, and the relevant development department has obtained ISO 27001 certification.
Bqey uses a subscription model with no initial fee. Monthly fees are charged based on the contracted number of company vehicles, and adding more user accounts does not increase the price. Both monthly and annual contracts are available. Monthly contracts can be cancelled mid-term without any special cancellation fee, but specific monthly pricing is not published and requires a quotation based on the number of vehicles to be deployed. The service is delivered as cloud SaaS and supports a web application as well as iPhone and Android apps. The dedicated digital key device does not require vehicle installation work, but delivery may take 1 to 1.5 months.
Its strengths are its focused use case and strong end-to-end workflow coverage, making it especially useful for replacing paper driving logs, managing key handovers, archiving alcohol test records, and optimizing the number of vehicles in use. It also offers free implementation support, an online manual, and 24/7/365 phone support. Limitations include the lack of public pricing, no GPS positioning, and limited information on third-party integrations. Alcohol test automation depends on designated devices, and the digital key function also relies on the mobile app.
Bqey is best suited for companies operating in Japan that own multiple sales vehicles or shared vehicles and place a high priority on compliance and reducing administrative workload. For Chinese companies, the official site does not provide information on access from China, RMB payments, Chinese-language support, or adaptation to Chinese regulations. Actual procurement and after-sales support may therefore be subject to regional limitations. If localized fleet management is required, it may be worth comparing domestic vehicle management, corporate car-use, or fleet manager systems in China.
⚠ This review is compiled from public sources and does not constitute a purchase recommendation. Verify all facts on the vendor's official site. Verify on bqey.com official site.
bqey.com is an Japan SaaS Tools provider. TG4G tracks its product information, an overall rating of 7.0/10, and a China-accessibility score of Limited (proxy recommended). Click "Visit Official Site" to reach bqey.com directly.