mindfacts.de

What It Is

Mindfacts is a boutique UX research and usability testing agency based in Germany. The captured content mainly highlights its “price and feature analysis” service, along with UXQB/CPUX-related training. It is not a SaaS platform in the usual sense; instead, it primarily delivers consulting, research projects, and training. Its work helps companies validate users’ willingness to pay, package structures, and price elasticity before a product launch, redesign, or business model change.

Core Capabilities

Its core value lies in analyzing feature combinations, pricing, sales volume, and revenue potential within a single framework. Methods mentioned include Choice-Based Conjoint analysis, used to simulate real purchasing decisions; price sensitivity measurement, used to identify acceptable price ranges and optimal pricing; and price-sales functions, used to estimate price elasticity based on transaction data. It also covers focus groups, in-depth interviews, Max-Diff, KANO, and driver analysis. Suitable use cases include digital applications, portals, service packages, subscription models, licenses, and physical product configurations.

Pricing and Delivery

The price and feature analysis service does not publish fixed pricing; it only provides email consultation and appointment options, suggesting a project-based delivery model. Training courses list clearer session prices, such as CPUX-F at around €490 to €1,290 and CPUX-UT at around €1,650 to €1,800. Some courses are available online, at the Munich test studio, or as in-house training at the client’s location. Common SaaS information such as a free plan, trial, or online self-service purchase is not provided.

Pros and Cons

Its strengths are a solid methodology and coverage of both quantitative and qualitative research, making it especially suitable for teams that need to simulate packages, bundles, and pricing strategies before launch. Sample-size recommendations are also relatively clear, such as conjoint analysis starting from n=200 and price sensitivity studies starting from n=300. The main drawback is the lack of platform-style product information: there is no visible information on third-party integrations, APIs, permission-based collaboration, security compliance, data hosting, or self-hosting options, making it difficult to evaluate as enterprise software for direct procurement.

Best Fit and Access from China

Mindfacts is better suited to SaaS product managers, growth leads, pricing teams, UX research teams, and mid-sized to large product organizations that need support from external experts. For Chinese customers, the available text does not provide information on network accessibility, cross-border payments, Chinese-language support, or local delivery, so its accessibility from China can only be considered unknown. If you need a purely online UX testing or survey platform, alternatives to compare include UserTesting, Maze, Lookback, Optimal Workshop, and Qualtrics. In China, Wenjuanxing or Tencent Questionnaire combined with local UX research consulting may also be worth considering.