displayshare.nl

What It Is

DisplayShare is an offline digital screen advertising network for local businesses. Its core value is placing business ads on screens in high-footfall local venues or places where people are waiting, such as shops, supermarkets, gyms, associations, dental clinics, hair salons, and restaurants. It is closer to local digital out-of-home media than to traditional SEO or online ad platforms, and is best suited for increasing regional awareness, promoting events, boosting promotional visibility, and complementing a local marketing mix.

Core Capabilities and Network Scale

The platform emphasizes “repeated exposure”: ads play on average about once every 3 minutes, for around 6 seconds each time. The copy states that its network includes 180+ locations and mentions 1,327+ active promotions. Plans are structured around the number of screens and estimated impressions, such as 10 screens for about 300,000 impressions/month, 20 screens for about 600,000 impressions/month, and 180 screens for over 5.4 million impressions/month. Advertisers can sign up, upload a JPG creative, choose screen locations, and go live after approval; the page claims campaigns can be live within 15 to 20 minutes, with the ability to adjust campaigns during the run.

Pricing and Payments

Pricing is relatively transparent: Starter is €32/month, Regio is €49.50/month, and Business is €199/month. It also says most screens start at around €8/screen/month, with tiered pricing available. Subscriptions can be cancelled monthly, and if a campaign starts or screen locations are changed mid-month, billing is calculated based on the actual number of days used. For payments, the first payment is made via iDEAL or an invoice payment link, followed by monthly automatic billing, which clearly makes it more suitable for local businesses in the Netherlands.

Pros and Cons

The advantages are a low entry price, local targeting, fast launch, and placements in waiting environments, making it suitable for brand recall and regional reach. Monthly cancellation also makes it more flexible than long-term outdoor advertising contracts. The limitations are also clear: the copy does not explain actual audience reach, conversion tracking, audience profiling, A/B testing, or third-party integrations. The reported impressions appear more like play counts than verifiable unique audience numbers, and coverage depends on DisplayShare’s own screen network.

Who It’s For and Access from China

DisplayShare is suitable for local Dutch retailers, restaurants, gyms, beauty businesses, dental clinics, driving schools, real estate agencies, and event organizers. It is especially useful for small and mid-sized teams already using flyers, local newspapers, or social media ads who want to add offline exposure. Its accessibility from China cannot be determined from the copy, so it is marked as unknown. The payment methods and local screen inventory also make it of limited direct use for Chinese businesses. For similar offline advertising in China, consider Focus Media, Xinchao Media, or local commercial-district screen networks. If the goal is online customer acquisition, Google Ads, Meta Ads, or local SEO tools would be more relevant.